What does it mean to "Buy Forward"?

Investopedia defined it as below:

"Buying forward is when an investor negotiates the purchase of a commodity at a price negotiated today but takes actual delivery at some point in the future. Investors and traders buy forward when they believe the price of a commodity is going to increase in the future."

At Coffee Marketplace, buying forward will mean that you're securing the coffee beans in advanced as it is afloat at the time of purchase. You will see our afloat selection as "COMING SOON". The expected arrival date will also be mentioned on the product.

As usual, when in doubt don't hesitate to reach out to us here.